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Sales content for all those who want to sell even more than they do today.
The latest sales content – made and tested by bao.
The perfect sales playbook
With sales playbooks, you will never again be at a loss in sales: as a standardised tool, a good playbook supports every sales meeting with an agenda and information as well as products and tips on how to conduct the conversation itself. Find out in our white paper what the perfect playbook should look like, what content is a must-have and why digital is the way-to-go.
Even more sales expertise.
The perfect sales onboarding
The first weeks and months are decisive for the further path of young careers in sales. How quickly does performance materialise? Does the organisation succeed in retaining promising talent? The onboarding phase sets the tone. Reason enough to take a closer look at sales onboarding.
Art meets science in sales
A mere glance at the CRM system often falls short and cannot capture the essence of sales conversations. Time to change that! This white paper will make you aware of how data-driven sales puts the human factor in focus – and thus sustainably changes your sales.
Asking the right questions
Open and sincere answers from prospects: They are the most important input for sales people. In our whitepaper, we show you how to stay as close as possible to prospects with the right questions at every stage of the sales process – inspired by the MEDDICC qualification methodology.
Objection handling
How can I differentiate an actual objection from an excuse? How do you handle an objection professionally? How to successfully overcome objections.
Sales psychology
50 hands-on, psychological tricks for sales conversations based on proven behavioral economics theory.
Talk tracks
These talk tracks have been tested and optimized in more than 20,000 sales conversations – download our best practices.
The perfect sales onboarding
The first weeks and months are decisive for the further path of young careers in sales. How quickly does performance materialise? Does the organisation succeed in retaining promising talent? The onboarding phase sets the tone. Reason enough to take a closer look at sales onboarding.
Art meets science in sales
A mere glance at the CRM system often falls short and cannot capture the essence of sales conversations. Time to change that! This white paper will make you aware of how data-driven sales puts the human factor in focus – and thus sustainably changes your sales.
Asking the right questions
Open and sincere answers from prospects: They are the most important input for sales people. In our whitepaper, we show you how to stay as close as possible to prospects with the right questions at every stage of the sales process – inspired by the MEDDICC qualification methodology.
Objection Handling
How can I differentiate an actual objection from an excuse? How do you handle an objection professionally? How to successfully overcome objections.
Sales psychology manual
50 hands-on, psychological tricks for sales conversations based on proven behavioral economics theory.
Talk tracks
These talk tracks have been tested and optimized in more than 20,000 sales conversations – download our best practices.
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